Built by a Former Licensed MLO
Mortgage Lead Generation Services for Loan Officers
I build mortgage websites, borrower-focused content, and campaign landing pages that help loan officers attract inquiries directly. Choose a focused project or a website with ongoing search work, based on your market, loan programs, and budget.
For loan officers and mortgage brokers building their own source of inquiries. Tim Armstrong Marketing serves one mortgage client per city, nationwide.
Share your city, website, target loan programs, and whether you need a campaign page or ongoing search work. I’ll check availability and recommend a starting scope.
- Choose a campaign landing page from $350 or a $1,900 mortgage website. Optional monthly search and content plans cost $500 or $1,000 on a Tim-built Astro website.
- Projects focus on your city, loan programs, and borrower questions. Traffic sources, deliverables, and any extra tools are agreed in writing.
- Tim serves one mortgage client per city, nationwide. This is a website and marketing service; leads are not sold or guaranteed.
Choose the work you need
Campaign landing page: from $350
One focused page for a mortgage campaign, loan program, market, or borrower intent. A standalone project for an existing site or a new one. Final pricing depends on content and complexity.
Mortgage authority website: $1,900
A website built on Astro with borrower-focused pages and one contact form with an email notification. Your written scope identifies the pages and migration work included. A monthly plan is optional.
Ongoing search work: $500 or $1,000/month
Scoped SEO and content work on a Tim-built Astro website, following the $1,900 build. Compare the monthly deliverables on the pricing page before choosing a plan.
A landing page needs a traffic source, such as an existing audience, referral campaign, paid campaign, or organic search. Building the page alone does not guarantee visitors or inquiries.
Compare full pricing and included deliverablesWhat your project includes
Confirm the scope before work begins. Company or compliance review remains part of your approval process.
Choose the focus
Identify your city, borrower audience, priority loan programs, and the traffic source the project will support.
Agree on deliverables
Your written proposal names the pages, content, revisions, and any separately quoted tools or integrations.
Build the inquiry path
The website build includes one contact form with an email notification. Calculators, chatbots, CRM connections, and complex funnels require a separate scope.
Set the measurement scope
New websites include Search Console setup with you. Analytics, conversion tracking, CRM work, and automations are separately quoted.
The case study below documents search traffic and AI visibility from one broader mortgage SEO engagement. These measures do not establish funded-loan volume, lead quality, or expected revenue for your project.
Mortgage SEO case study: South Carolina mortgage broker
See what happens when a website is actively managed, measured, and improved.
A South Carolina mortgage broker stopped treating the website like a static brochure. By analyzing what was working, improving borrower-intent content, and actively managing the site around real search data, the website grew from 200 to 700+ monthly organic clicks and consistently generated 450-500 AI Overview mentions per day.
200 to 700+
Monthly Google Search clicks, built entirely through organic SEO
$0
Ad spend to generate these visits. Every click is earned, not bought.
450-500/day
AI Overview mentions generated per day
$6.2K-$6.7K
TOTAL Monthly VALUE
Loan-program focus
Choose your borrower audience
An investor reviewing a rental property needs a different page and inquiry path from a first-time buyer. Choose the audience you want to serve, then explore the published guides or discuss a project.
DSCR Loan Leads
01
DSCR Loan Leads
Focus on investors comparing rental-property financing and requesting a property scenario review.
First-Time Homebuyer Leads
02
First-Time Homebuyer Leads
Help buyers understand affordability, down payments, and the steps toward a mortgage conversation.
Reverse Mortgage Leads
03
Reverse Mortgage Leads
Explain home-equity options and next steps for older homeowners and family members.
VA Loan Leads
04
VA Loan Leads
Answer program and eligibility questions for veterans, service members, and eligible surviving spouses.
The Difference
Compare an owned system with purchased leads
Compare what you are purchasing, how inquiries may arrive, and the work your team still needs to do.
What you buy
A delivered website or landing page and any agreed marketing work. Ownership follows the written agreement and third-party terms.
What you buy
Borrower contacts under the lead vendor's terms. Ask whether leads are shared, exclusive, aged, or generated for your campaign.
Timing
Organic visibility takes time to develop. A campaign page needs a traffic source before it can attract inquiries.
Timing
Delivery depends on the vendor, available leads, targeting, and agreement. Purchasing contacts does not guarantee conversations or funded loans.
Your responsibility
Provide business input and company approvals, support the agreed traffic plan, and respond to inquiries. Ongoing content and maintenance depend on your scope.
Your responsibility
Evaluate lead quality, understand the vendor's terms, and follow up with delivered contacts.
FAQ
Before you hire Tim
Standalone campaign landing pages and chatbot projects can be scoped for an existing site. Monthly SEO and authority plans run on a Tim-built Astro website, following the $1,900 build. Any migration is limited to the pages and tasks in your written scope.
The timeline depends on competition, existing authority, technical health, and the borrower questions being targeted. Search visibility can develop before inquiries arrive. There is no guaranteed ranking date or lead count. If you need activity sooner, discuss the traffic source for a focused campaign page.
No. You purchase the agreed website, content, or marketing work. Borrowers can contact you through your own site, but traffic, inquiry volume, qualification, and funded loans are not guaranteed. Paid ad management is not included in the monthly SEO plans.
Tim Armstrong Marketing works with one mortgage client per city. A market is a city, not a state or metropolitan area. Availability is checked before an engagement. This limits whom Tim serves in that city; it does not stop borrowers from contacting other lenders.
Let’s check your city and project scope
Send your city, website, and target loan programs. Tell me whether you need a campaign landing page or a website with ongoing search work so I can recommend a starting scope.
Check Market AvailabilityPrefer to talk? (763) 567-0829